March 6, 2018

Ultra Violet is Pantone’s 2018 colour of the year, and this seductive shade appears to have taken the fashion world by storm. This head-turning hue is no longer just for the flamboyant or a certain comic book villain, as fashion houses like Balenciaga and Gucci have sent purple pieces down the runway. There is a saying that “fashion favours the bold”, so if you’re looking to experiment with a new injection of colour, here are some pieces to get you started.

Marc Jacobs Velvet High-Rise Disco Jeans

Velvet seems to be the obvious choice for sophisticates nowadays. And this pair of high-rise jeans from Marc Jacobs will take you back to your disco days. Its straight cut, deep shade of purple and slight shimmer will keep the spotlight on you for the entire night.

Marni Satin Jacquard Dress in Fleshy Print

Marni welcomes spring with floral prints that are beautifully incorporated into an elegant satin dress with a high neck line and straight long sleeves. In a unique Ultra Violet hue, the hemline drops just below the knee so you can still stay classy in a pair of boots, heels or sandals. Best worn at a red carpet event or an after-party.

Gucci GG Marmont Small Shoulder Bag

Distinctively Gucci, this leather iteration of their GG Marmont features all the signature trademarks from the antique gold-toned Double G hardware to the subtle heart detailing on the back. Whether you choose to sling it on your shoulder or across your body, the leather and chain sliding strap allows you to go from day to night effortlessly.

Balenciaga Knife Spandex Pumps

This pair of pumps is a sight to behold as its pointed toes and razor-thin heels look deadly enough to “kill” someone. Made from shiny and stretchable jersey, its appearance belies the comfort of its soft and flexible lasting insoles. Slip on a tight dress and you are ready to rule the world.

Swarovski Height Pierced Earrings

If you don’t want to miss out on this season’s Ultra Violet trend but are not quite ready to embrace the sartorial hue, why not accessorise with Swarovski’s height pierced earrings? Turn up the glamour with these rhodium-plated beauties crafted in a special crystal cut, because a bit of bling never hurts.


Image Credits: Marni, Gucci, Balenciaga, Swarovski